Our Journey
Our Journey – Honouring the Roots of Ngaru Toa Aotearoa
Our journey as Ngaru Toa Aotearoa is one of resilience, rebirth, and deep cultural pride. In 1996, Ngaru Toa changed ownership but continued along its established path—committed to honouring Māori heritage, the spirit of the ocean, and bold cultural expression through clothing. This chapter marked a new beginning for the brand, while keeping its original values intact.
We would like to take a moment to thank and acknowledge everyone who played a role in shaping Ngaru Toa’s identity during this era. From designers and supporters to those in our community who proudly wore the brand, our journey would not be possible without you.
Today, we continue to evolve—merging contemporary fashion with timeless indigenous stories. As we look to the future, we remain grounded in the strength of our past. Our journey is far from over, and we're honoured to have you walk with us.

Now after 27 years NTA is back in the hands of the original founder Eddie Daly. With support from his family and backing from his brothers, NTA is ready to relaunch with modern and fresh contemporary collections including t-shirts, hats and accessories.